Organization Schema Generator

Tailored JSON-LD for e-commerce entities, including merchant trust signals, VAT data, and return policies.

Organization Schema Example

{
"@context": "https://schema.org",
"@type": "Organization",
"address": {
"@type": "PostalAddress",
"addressCountry": "GB"
},
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"applicableCountry": "GB",
"returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
"merchantReturnDays": 14,
"returnMethod": "https://schema.org/ReturnByMail",
"returnFees": "https://schema.org/ReturnShippingFees"
}
}

Merchant Strategy & FAQ

What makes E-commerce Organization Schema different?

Online retailers need more than just a phone number to prove authority. By providing VAT, Tax IDs, and Return Policies, you are sending foundational trust signals (E-E-A-T) that Google uses to verify merchant reliability.

Where should I place this code?

Place this JSON-LD in the <head> of your **Homepage only**. For other pages (Products, Blog), use a simpler schema that references this organization using the generated @id.